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Answers · updated 1 July 2026

How do I reduce no-shows with deposits?

The short answer

To reduce no-shows, take a non-refundable deposit at booking — commonly 20–40% of the price. The deposit gives the customer a reason to show up or reschedule instead of ghosting. Pair it with an automatic WhatsApp reminder before the slot, while there is still time to reschedule.

Why deposits work

A booking with money attached is a commitment. With a non-refundable deposit taken at checkout, the slot is held, so the customer either turns up or reschedules rather than losing it.

Deposits + reminders together

  • Deposit at booking (20–40% is typical)
  • WhatsApp confirmation immediately
  • Reminder timed before the slot
  • Easy reschedule so they keep the deposit

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Related services

Booking systemsWhatsApp automation